How Collegiate NIL Endorsements Can Benefit Local Businesses | Dec 14, 2021
Krush Digital Advertising Agency is an advertising agency and a marketing firm that partners with local, regional, and national brands. The company emphasized the importance and benefits of collegiate NIL endorsement contracts, imparting the potential benefits that both contract parties can reap. According to Old Gold & Black experts, the ability to profit from the name, image, and likeness is a game-changer for student-athletes, as well as for local businesses: “For the first time in the 115-year history of the NCAA, student-athletes can now legally make money from sponsorships and brand deals using their name, image, and likeness. NIL opens the...
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