Bringing a commercial video to life takes more than just pointing a camera and hitting record. Understanding the production process is useful if you’re a business owner or work in the marketing industry. Video talks and grabs people’s attention. Let’s break down how to create commercial videography that stands out and finds the audience you…
New Grid Layout Instagram updates have officially shifted things from the familiar 1:1 aspect ratio to a 4:5 format for photos and graphics, with the recommended size now 1080×1350. This long-awaited update has disrupted many content strategies, leaving older graphics cropped or poorly formatted. Moving forward, ensure your photos and graphics are sized at 1080×1350,…
Exceptional SEO for small business websites is crucial. It can mean the difference between scrambling for attention constantly and having clients continuously drawn to products or services. According to information on Statista from February 2024, 44% of consumers in the United States research major purchases online first. If a brand doesn’t make itself visible, customers…