Search Engine Optimization For Oklahoma City Business | Jul 19, 2019

Google, Bing, Yahoo, and a few others are the new Yellow Pages. If you own a business, you want your contact information to be the first thing the public sees when searching for your product or service. The place they are searching is the Internet, and the way they find you is your website. If you want to be found first, you need to be found on page one on a Google search. To make this happen, you need to at least know the basic concepts of search engine optimization (SEO). Search engine optimization (SEO) is the process of making... Read More >

A Few Reasons Why Advertising Doesn’t Work For Your Business | Jun 24, 2019

Over the decades there probably isn’t an advertising medium I haven’t heard clients tell me at some point - “it doesn’t work”. From radio to television commercials, billboards, newspapers, social media, and on to new media. Everything doesn’t work for some clients. Over the decades, It didn’t matter if I was selling these media commercials or trying to help a client buy the media spots. At some point, most clients have a preconceived notion that something in the media plan doesn’t work. Today we live in an immediate results society. We run a commercial and immediately our clients expect us... Read More >

Digital Advertising | May 20, 2019

Many clients ask us about digital advertising. At Krush we consider this both digital display ads as well as search/keyword and all targeting ads. For ad agencies, we scratch our heads when contemplating a display ad strategy. Statistics for display advertising are not great. What does this really mean? Many publishers sell advertising time on their mobile and websites the same way you would buy radio, cable or television advertising. They want to sell you impressions (customers by the thousands). Then in terms of basic direct response math, 1-2% of the general users will be in the market for your... Read More >

Internship Survival Guide For (And By) Interns | Apr 22, 2019

Firstly, congratulations! After searching for jobs, updating your resume and cover letter, countless interviews, and experiencing several existential crises, you’ve accepted an intern position! So, you got the job, now what? Hats off to you for pursuing an internship that will begin to build your career! We all know that juggling school, work, life, (maybe some sleep?) and now an internship is a lot to handle. Not to mention that walking into your first professional position in your field can be incredibly daunting. You aren’t sure what to expect. Do you know enough? Is agency life as cutthroat as TV... Read More >

When To Redesign Your Website | Sep 19, 2018

A question we often hear is, “Do I need to redesign my website?” While there are many valid reasons to update your website, the focus should always be on improving your business’s results. First, define a goal, like increasing your leads, to help guide the redesign decisions and garner better end results. With that in mind, here are four compelling reasons to redesign your website right now. You want to improve your website’s lead generation. A new design featuring the right strategically placed “calls to action” can increase the number of leads your site is generating. Including them on every... Read More >